Tuesday, September 27, 2022

Pampers Hosts One-day Playdate!

We have been Pampers user since our first born until now that we have another baby. 

Last September 25, amidst typhoon Karding, Pampers hosts one-day playdate to launch its biggest diaper upgrade and price markdown yet.

From the Press Release Kit:

When it comes to their little ones, parents, without a doubt, want to give them the best they can. They are often always on the lookout for the best brands to provide the best care for their babies.

However, with the current economic climate, prices of daily necessities have surged. It has become even more challenging for most parents to buy these essentials, including diapers that can give their babies the best care possible.

With this in mind, Pampers initiated an online conversation with moms to hear their honest thoughts about the brand through the #RealTalk series. Parents expressed rave reviews about the high quality of the diapers, and called for promos and discounts, so they could continue giving the best care to their babies. Even non-Pampers users chimed in, saying they've always wanted to try the brand but have had to settle for cheaper alternatives.

Pampers shared the honest opinions of mommies regarding the brand on their social media platforms

Listening intently to their consumers and as part of their real response to moms’ real feedback, Pampers held the #PampersUpandDown Playdate event last September 25, 2022, at UP Town Center, Quezon City. They announced their biggest diaper upgrade to date and biggest markdown yet for its variant Pampers Pants with Lotion with Aloe, with a whole-day diaper trade-up plus fun and engaging activities for moms, kids, and families.

“Giving the best care for babies and their parents is at the core of all our brand innovations and initiatives. Our upgraded Pampers Pants with Rash Shield powered by lotion with aloe, and now with its biggest markdown yet is our way to ensure we answer to their biggest need today which is to get the best value for their money," Pampers Communications Leader, Charm Banzuelo shared as the event officially opened the Pampers diaper Trade-up.

Pampers Trade-up to Celebrate Biggest Diaper Upgrade

Pampers Power Parents were all smiles as they participated in the diaper Trade-Up, allowing them to exchange their unused non-Pampers diaper packs with Pampers Rash Shield with Lotion with Aloe diaper variant. This Pampers technology protects babies from rashes or allergies, making them feel comfortable all day. With its wetness prevention and intensive liquid absorption, moms and dads can only switch to Pampers!

Advocating this switch was strengthened by the rose petal live demo facilitated by netizen's favorite Physician, Advocate and Digital Influencer, Doc Gia Sison. By using rose petals representing the baby's delicate skin, the demo compared the Pampers with lotion and aloe and Brand X. The event’s guests were absolutely stunned to see how Pampers kept the petals intact after rubbing them against both diapers versus Brand X.

“Pampers core technology helps to absorb and lock away urine quickly, together with pampers lotion with aloe layer, it helps the baby to stay dry, fresh, protected all-around from irritation due to wetness.”, Doc Gia further explained. 

Meeting New Pampers Power Parents & The Biggest Price Markdown

One of the highlights of the Playdate was the official welcoming of the newest Pampers Power Parent, the woman of the hour, Viy Cortez.

Known for their funny and quirky vlogs & with over 10 million subscribers, Team Payaman is one of the most popular Filipino content creators today, which includes Viy. Viy serves as an inspiration to a lot of parents as she manages to be a content creator, successful entrepreneur and a new mother to Baby Kidlat all at the same time. With these experiences, she learned how to find the best and the most ‘sulit’ means for her family and is confident enough that she made the right decision to choose and trust Pampers for her newborn.

“Ang gaan ng buhay ko with Pampers. Choosy talaga ako pagdating sa mga gamit ni Baby Kidlat, lalo na sensitive pa yung skin niya. With Pampers Rash Shield with Lotion With Aloe, nakita ko na very absorbent niya and kayang-kaya niya iabsorb yung wiwi ni Kidlat kaya hindi kami madalas mag-palit ng diaper. And pinaka-importante sa lahat, never kami naka-experience ng rashes! So with my experience, sulit talaga ang Pampers!" Viy shares. 

This announcement has indeed become extra special, as Power Parents like Viy can now save up to 76 pesos with Pampers for selected variants - Pampers’ biggest price markdown to date!
 Happy Dance to #PampersUpAndDown

Towards the end of the program, hundreds of parents danced their hearts out to celebrate the launch of upgraded Pampers and its biggest price drop! The JuXi family led the tutorial of Pampers’ newest dance challenge and shared how they were overwhelmed with joy: “Sulit na nga ang Pampers talaga para sa amin kasi less palit ng diapers at wala kaming problema sa quality, pero ngayong ginawang mas abot-kaya pa ang presyo, malaking bagay talaga ‘yung additional savings para sa family.”

Do the happy dance today and join the #PampersUpAndDown dance challenge on TikTok. Exciting prizes await the lucky dancing power parents!

Join na Mommas!

Read More »

Friday, September 16, 2022

Back-to-School Sepanx is Real and Here’s How to Overcome It

Back to school na din ba mga chikiting mo? Yung dating magulo, maingay na bahay, ngayon tahimik na. Nakaka "sepanx" no? It's not just us, maybe ganyan din nararamdaman ng mga kids natin.

With that here's Safeguard sharing with us the best protections that starts at home.

From the Press Release Kit:

Stemming from the two words, ‘separation’ and ‘anxiety,’ sepanx is the unsettling feeling of being in a new, unfamiliar situation or place. 

After two years of building protective family habits at home, back-to-school season is bringing unique separation anxiety for moms. Suddenly, they must deal with their kids being away from their sight and supervision. This anxiety is only further intensified by their worry if they have prepared the best safety essentials for their kids. 

To help moms cope, we rounded up the best tips from fellow moms on how they can overcome the back-to-school sepanx:

Best Protection Starts at Home

Like most moms, Fae Ancheta's initial reaction to the resumption of face-to-face classes was to turn into a big ball of nerves. Upon sending off her kid to school for the very first time, Faye was instantly struck by distressing thoughts. 

“I hope that my kid will not catch a cold or a flu,” she immediately thought.

But knowing how excited her kid was to see her friends at school, Fae decided to instead focus on strengthening her kid’s protection outside of home by instilling in her the best hygiene practices, such as proper hand washing and taking a bath with a germ protection soap.

“Here at home, we practice taking a bath using Safeguard before and after leaving our home.”

Prevent Stinky Situation

Even among experienced mothers, back-to-school sepanx is real. This is the case for Christy Cabalquinto who shared that, “Shifting to face-to-face classes is a bit challenging for me as a parent because of the adjustments that we need to make.”

One of her main concerns was having to welcome back a sweaty, sticky, and stinky kid after a long day at school. So, she decided to start a new hygiene habit, the #5PMBacteryASIMCheck.

Do the #5PMBacteryASIMCheck

Every 5PM, Christy checks if her kid still smells fresh after a long day of school. Assured by the best germ protection soap, the sniff test instantly results into unlimited and rewarding gigil hugs between Christy and her kid. 

MAX Gigil Hugs with Safeguard MAX Pinabango

With over 54 years of service, Safeguard, the Philippines’s No. 1 germ protection soap continues to earn the trust of Filipino families. Its new and improved formula is guaranteed to deliver the best fragrance that lasts all day.

Like Fae and Christy, you, too, can overcome back-to-school sepanx and keep your worries at bay with Safeguard Max Pinabango. From 5PM onwards, enjoy the rewarding feeling of welcoming your fresh-smelling kids back home from school and gathering the entire family for maximum gigil hugs and moments.

Read More »